After 'Survivor': A reality TV check
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By Lauren
Hunter CNN Entertainment Correspondent
This news analysis was written for CNN
Interactive. |
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Richard
Hatch, winning castaway of the CBS television hit
"Survivor" show, joins fellow survivors at a reunion
Wednesday
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LOS ANGELES (CNN) -- Charles Darwin wrote "The Origin of Species"
more than 140 years ago, but his famous theory of the survival of
the fittest has found new life in the executive suites of American
television networks.
In an industry famous for cutthroat competition, this summer's
reality TV shows have become a pop culture phenomenon and left a
string of stunned TV executives scrambling to catch up.
As Richard Hatch celebrates his widely unexpected triumph over
the other 15 contestants on the last episode of "Survivor"
Wednesday, let us do a reality TV check.
The 'eyes' have it
CBS has bragging rights for a long time to come, having been bold
enough, or perhaps desperate enough in its own bid for ratings
survival, to take a chance on the original programming of both
"Survivor" and "Big Brother" in a historically slow season of
re-runs.
The network with an eye for a logo is the undisputed winner in
the summer TV sweepstakes for turning eyes onto private lives.
More than 15 million viewers tuned in to the first episode of
"Survivor" in May, and the numbers grew through the 13-episode
summer, according to Nielsen Media Research. The second-to-last
episode, on August 16, reached nearly 29 million viewers. According
to Nielsen, 51.7 million viewers watched Wednsday's finale.
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Survivors
reunion: from left (bottom row), Susan Hawk, Rudy
Boesch, Kelly Wiglesworth and Richard Hatch, covering
his face; (top row) Greg Buis, Jenna Lewis, Gervase
Peterson, Colleen Haskell and Sean Kenniff |
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A good part of the "Survivor" audience was the coveted,
advertiser-friendly, 18-to-49 year-olds, the demographic that
networks live for.
"Big Brother," now airing six nights a week, has averaged about
half of "Survivor" numbers. Its highest ratings have been on
Wednesdays, capitalizing on the "Survivor" lead-in. The area where
"Big Brother" excels is its online audience, which extends
dramatically beyond the broadcast viewers.
Why all the watching?
Both shows are billed as "reality TV," but the reality is that
both shows are highly structured, choreographed affairs.
The participants are real people in edited circumstances. There
is no scripted dialogue, but there are specific, scripted situations
with arbitrary parameters, including no outside contact. And there
are of course physical and mental challenges.
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The
final four survivors, from left: Richard Hatch, Rudy
Boesch, Kelly Wiglesworth and Susan Hawk |
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Alliances among contestants are formed and broken, and only one
winner is possible in the end. It is almost like a big, televised
game of "Risk."
It is not the first time networks have gambled on reality-based
programs. PBS broadcast the breakdown of the Loud Family in "An
American Family" nearly 30 years ago. Similar shows have been on for
years, among them "Cops" on Fox and "Taxicab Confessions" on HBO.
But those reality shows are different from this summer's hits,
where the people have, in effect, been cast for their roles. The
producers of both "Survivor" and "Big Brother" were able to cull an
applicant pool in the thousands to get their desired mix of age,
race and personality.
Could you imagine a better villain than the alliance-forming
Hatch on "Survivor"? David Letterman has used Hatch as a foil nearly
every night on his show, calling him "that naked fat guy." He is the
million-dollar man who had everybody talking.
"Survivor" executive producer Mark Burnett told me the island
culture on Pulau Tiga was no different from the bedrooms and
boardrooms of American society. That is, we have to learn to get
along with people we like and people we dislike and, to survive, we
have to keep trying.
"Big Brother" executive producer John de Mol likens the
fascination with these shows to listening to someone else's
conversation in an elevator, or looking in someone's window when we
walk by at night. He calls it a natural and widely accepted sense of
curiosity.
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Lauri
Freedman, far right, and friends react as they watch
"Survivor" Wednesday in her New York apartment |
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Put another way, the reality TV shows are "visual gossip," said
media psychologist Stuart Fishoff, of California State University,
Los Angeles.
Good old curiosity and new media
Our age-old curiosity about one another has married new-age
technology and given birth to a 21st century phenomenon.
"Big Brother" aficionados anywhere in the world can logon to
BigBrother2000.com to watch and hear the "houseguests" in southern
California at any time, day or night. Web sites devoted to specific
TV shows are not new, but the way this show is using its site may be
breaking new ground.
America Online, a partner of the show, gets a rise in traffic for
the site after the shows on Wednesday nights, when a houseguest is
banished, according to AOL online adviser Regina Lewis.
(Time-Warner, the parent company of CNN and CNN.com, and AOL are
awaiting government approval of their plans to merge.)
Millions of Americans appear to be turning on their computers
after the broadcast show to continue watching the house happenings
via streaming video.
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Hatch
received the $1 million prize as the sole survivor from
the 16 "marooned" on the remote island of Pulau Tiga |
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Chat rooms and message boards are replacing water coolers among
viewers, as scores of related sites make the Web the place to go to
trade opinions about "Survivor" and "Big Brother" contestants.
There have been some minor snafus, including an incident when the
"Survivor" Web site released the name of one of the evicted
contestants a couple of hours early, reportedly by accident.
But both shows have capitalized on increased visibility with a
growing second audience online.
A big dose of reality
"Survivor" wrapped up this week. "Survivor 2: The Australian
Outback" hits U.S. shores January 28, 2001, right after the Super
Bowl.
The entry deadline has passed, but if you had been interested in
being one of the lucky 16 contestants to brave kangaroos and emus,
you should not have bet your retirement on it. Almost 50,000
applications have been submitted to CBS -- more than eight times the
6,100 who applied for the original show.
"Big Brother" is scheduled to air in the United States through
October. Show executives are mum about future stateside plans. But
as of September, there will be 12 different versions of "Big
Brother" from Germany to Spain to England and beyond, all broadcast
on TV and on the Web.
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ABC's hugely successful "Who Wants to Be a Millionaire" is the
granddaddy of the current generation of game and reality-based
shows. Also in this growing family are MTV's "The Real World," "The
1900 House" on PBS, and "Making the Band" on ABC.
And on the way are several new reality TV shows. One is ABC's
"The Mole." It is about a team of contestants competing in physical
and mental challenges as they fight a traitor in their midst.
All of which goes to show that Chauncy Gardner in "Being There"
was right -- we like to watch.
RELATED STORIES:
CNN.com:
Entertainment •Reality
TV: We have met the product, and it is
ourselves -- August 16, 2000
RELATED SITES:
ABC "Big Brother" CBS MTV Nielsen Media
Research PBS "Survivor"
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